[Landing page/Event page/Detailed page design] Zero drink brand event landing page design

Hello, I'm designer Jay.

Today, I would like to introduce the design of the event landing page.

Design Concept

The core concept of this project is 'lounge'.

It has the meaning of a space where you can take a break even in your busy daily life.

I wanted to deliver a vibrant and positive image by using orange, the brand's signature color, as the main.

Typography

The Korean title uses a round typeface to emphasize a friendly and soft feeling

Simple, clear layout for readability

Color palette

Main color: orange color reminiscent of vitamin C

Auxiliary color: white and black to create a neat contrast

UI/UX

Intuitive participation guide

Clearly show the progress of each step

Choose the size and position of buttons optimized for mobile

Page Organization

Main Visual: Brand Logo and Campaign Message

Introduction to the event: Deliver the event's core content with the product image

How to participate: Step-by-step guide list

Prize Check: Chance of Winning and Prize Information

Through this project, we focused on implementing UI/UX that users can easily understand and participate in while effectively delivering the brand's young and dynamic image.

In particular, in consideration of usability in mobile environments, we paid attention to securing sufficient touch areas and optimizing scrolling movements.

We tried to create a user-friendly design while maintaining the brand's identity.

✨ Designer Jey ✨

insta @freeha_jey

mail ruajj97@gmail.com

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